Posted by on Nov 17, 2022 in Support & Programming | 0 comments

Update to Trials

We’re close to starting our 3rd year of “trials with auto-enrollment.” Wow, time flies! As always, we are committed to providing the best strategies to enroll clients. Therefore, at this time, we are formally recommending all gyms change from 2-week unlimited classes trials, to 1-week unlimited classes trials. First off, there is no issue with 2-week trials; it’s just that 1-week trials are better. Why? Additional revenue – We are charging the same amount, “1 week for $29.” The conversion from trial to member occurs faster. Clients still get an opportunity to try the gym more than one time. (Unlimited is recommended for your trial, even if your gym is not on unlimited classes.) Clients more easily remember the opt-out date within a 1-week period. We’ve tested this change for almost 6 months and have had zero issues and no drops in Facebook Ad leads, trial numbers, or conversion rates. The trial promotion of “1 week of unlimited classes for $29” went off without a hitch! We encourage you...

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Posted by on Nov 11, 2022 in Products | 0 comments

NEW Hoodies and Long Sleeve Tees in Blue, Pink, Green, and Grey – Pre-Order Now!

OK, OK, we hear you! You want fun, bright, and colorful hoodies and long sleeve T-shirts that coordinate with your short sleeve staff tees. Well, now we’re going to make them for you! Blue, pink, green, and grey – we’ll have them all! Plus, black for the long sleeve tee! Brighten up your gym and look fresh with each energetic color. Coordinate with your staff members on a new color to wear every day and keep your gym looking lively and fun. In order to get everyone the sizes and colors they wish, we’re launching these as pre-order items. Everyone wants these ASAP, so the ordering window is relatively small . . . it closes next Wednesday, 11/16. We estimate that these pre-orders will be available to ship from ShopMyGym the week of 12/12. The long sleeve T-shirts and pullover hoodies are listed in our Featured Products category as a pre-order launch. Please place orders for these items separately from other ShopMyGym products. These hoodies and long sleeve tees...

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Posted by on Nov 9, 2022 in Support & Programming | 0 comments

Be Safe, Not Sorry: Join Us For Our Next Interactive Training Course!

Time to put on your hard hats and fluorescent vests, everyone! Our next Interactive Training Course is focused on all things SAFETY!  Whether you’ve been teaching My Gym for six days, six months, or six years, it’s important to stay up-to-date with safety guidelines. This meeting will cover the most important need-to-knows of proactive safety (prevention is key!), as well as reactive safety (how to handle things when you hear “uh oh,” or “oh no!,” or even “HEEEELLLP!”).  Join Krissy Winters and the rest of the Super Safe Support Team live over Zoom on Friday, November 18th, at 11am PST. If your gym hosts your Weekly Meeting on Fridays, this is the perfect chance to watch as a group! We will also be recording the session for anyone who can’t make it (though it is always more fun when we can see you all and answer questions in real time!). 😊 RSVP and get your Zoom attendance link here:...

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Posted by on Nov 8, 2022 in General | 0 comments

My Gym Insurance

Insurance premiums through HUB have risen exponentially the last two years, and it’s an industry-wide issue.  While MGE has always shopped for alternative gym insurance, our search the last two years has intensified greatly.  Using the power of our critical mass and every possible advantage, we’ll continue to talk to other agents and insurance companies seeking the best and most affordable insurance for our My Gym owners.  Currently, HUB attained insurance is the most viable group option.   Hub-attained My Gym insurance includes Comprehensive Commercial General Liability (accident, medical, abuse, business interruption, and other protections); Subrogation and Additionally Insured; Property and Tenant Improvement.  Professional Liability and Employment Practices are optionally included. If you choose to shop for alternative gym insurance coverage, when communicating with your alternate broker (or insurance company representative directly), use the HUB letter referenced below to identify the various coverages you need.  The letter is comprehensive regarding coverage limits, additionally insured requirements, deductible, possible exclusions, etc.  The alternative broker will ask for information that should be available...

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Posted by on Nov 3, 2022 in Products | 0 comments

My Gym Baby Bib

It’s no secret that babies and toddlers can really make a mess, especially when it comes to food! What’s the best way to keep a baby clean while eating? Look no further – it’s a My Gym Baby Bib, of course! Wipe away crumbs, prevent stains, and rep the coolest bib around! Parents will love these My Gym Bibs for feedings in and out of the gym. The bibs come in a unique, gender-neutral “Chill” color that stands out. The artwork features Mymo with a fun phrase that everyone can agree on – “I’d Rather Be at My Gym.” (Who wouldn’t!) The bib also includes an adjustable Velcro hook and loop closure, making for an easy reuse when taking it on and off. Of course, they’re super soft and washable! Infants and toddlers need a bib when it’s time to eat. Create fantastic awareness for your gym each time this bib is used! It makes a great gift for members and can be sold as a retail item as...

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Posted by on Oct 27, 2022 in Products | 0 comments

NEW Limited Edition Muscle Mymo Croc Charm Just Released!

Our Mymo Head Croc Charm was a huge hit and quickly sold out, so now we’re launching a new style. The Muscle Mymo Croc Charm is in stock and available for immediate purchase. Muscle Mymo Croc Charms are an exciting and fun way for kids and adults to customize their Crocs . . . the My Gym way. They instantly become walking billboards for your gym and keep My Gym top of mind for those wearing them! These charms are low priced, so you can give them away or sell them at retail. Watch children’s faces light up as they walk and run with Mymo flexing big and strong, right on their feet! These charms also serve as a great conversation starter that will promote your gym: “Who’s that on your Crocs?” “It’s Mymo, from My Gym!” Simply pop the charm on any hole on your Crocs, and it snaps right into place! The charms are made of PVC material and measure 1.57” x 1.48”. These are sold in...

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Posted by on Oct 27, 2022 in Marketing | 0 comments

Get ready to celebrate!

Guess what 2023 is? Yup… It’s My Gym’s 40th anniversary! We’ve been hard at work for months planning how to celebrate our 40th, create some buzz, and bring in new enrollments. We also wanted this to be easy to run and fit seamlessly into your operations. Keep an eye out for future updates to come with many more details, promotional products, etc. For now, here’s a fun infographic that explains how we will be celebrating throughout 2023! YAY! Contact support@mygym.com with any...

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Posted by on Oct 26, 2022 in Support & Programming | 0 comments

Training Seminars 2023! Save the date!

Best news ever!!!  We are so excited to let you know that we are able to host 2 Training Seminars in the summer of 2023.  Prior to the pandemic, we would host these types of events biennially (every 2 years), and the opposite years we would host an international conference.  These seminars give owners, directors, and teachers invaluable experience in training, idea shares, and system implementation from both MGE and our family of franchisees.  A Training Seminar is more than a great training experience; it always proves to be extremely motivational for both franchisees and your teams.  You do not want to miss this event.  We will be holding an east coast and a west coast seminar in 2023.  You can choose which one to go to, as the dates are below.  Start saving money now to attend one of the events!  More info on logistics, hotels, and agenda will be out at a later date. East Coast:  June 9th – 10th, Dobbs Ferry, NY West Coast:  July 14th...

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Posted by on Oct 24, 2022 in General | 0 comments

Resale Announcement

It is with great pleasure to announce that Jordan Almanza has purchased the Clovis, CA location. Jordan has been the longtime Director and has always dreamed of owning her own gym. She is so excited! Please be sure to congratulate Jordan and send your warm wishes to...

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Posted by on Oct 21, 2022 in My Gym Foundation | 0 comments

Thank you from the My Gym Foundation

The My Gym Foundation would like to thank gyms across the country for their dedication to children in need through their fall fundraising campaigns. MGF feels fortunate to partner with so many supportive gyms in raising awareness and donations through this Halloween season. We are so grateful to be part of an organization that truly always puts children first and recognizes the immense impact we can make as a company to families everywhere! As a sincere thank you for your significant contribution to the Foundation, we are entering every gym that sends their donations in by Friday, November 11th into a raffle to win the following: A FREE month of Marketing Fund, sponsored by MGEGoodies from Shop My Gym, sponsored by the Shop My Gym TeamTeam lunch for your staff, sponsored by MGF You can make your donation via PayPal, through the My Gym Foundation website, or by mailing a check to the corporate office. My Gym Foundation15300 Ventura BlvdSte. 523Sherman Oaks, CA 91403 If you haven’t had a...

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Posted by on Oct 21, 2022 in Products | 0 comments

Halloween is almost here! Get your Halloween Merch and Costumes from ShopMyGym Now

My Gym Halloween Trick-or-Treat Bag – With so much demand for this item, we had to order more! Now they are back in stock and available for your Halloween events. Kids and staff will love this bag with the My Gym Halloween logo and the phrase, “Hi, hi, how do you…BOO!” It’s perfect for Halloween treats and will give My Gym great exposure as your members go from house to house on Halloween. My Gym Superhero Capes – Child & Adult – The perfect My Gym Halloween costume for kids and adults! We just released the adult-sized My Gym cape, so, for Halloween this year and year round, kids and adults can both dress up with this fun accessory! The adult-sized capes are perfect for coordinating staff costumes at Halloween events! Kids will love seeing their favorite staff member and parents as My Gym superheroes, enticing them to want a child-sized cape of their own! Now more affordable than ever, the child capes cost less than half the previous...

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Posted by on Oct 20, 2022 in Strategic Partners & Sponsors | 0 comments

Netflix and My Gym Partnership

Our partnership with Netflix and their kid/family-oriented programming on Netflix Jr. is in full swing through the end of the month! Thank you all for your participation and support of the program. Some quick reminders: The poster should be hung in your lobby, and the cling should be displayed prominently on your front lobby door/window through October 31. Please continue to use the handstamp at the end of your classes throughout the month of October and at your Halloween parties! This is the week (October 17 – 22) of programming integration. Our amazing My Gym Programming Team has incorporated Netflix-themed ingredients right into the curriculum for that week. VERY IMPORTANT: If you have not already done so, please snap quick pictures of the poster and cling in place and, if possible, also send shots of some kids receiving the hand stamp, wearing the headbands, and/or displaying the Netflix magazines. And for extra credit, please capture a few videos of the themed ingredients too! (THESE ARE SO AWESOME AND APPRECIATED.)...

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Posted by on Oct 19, 2022 in Products | 0 comments

Get the Ultimate Halloween Costume – My Gym Superhero Capes for Kids AND Adults!

Kids love superheroes and capes, and especially the My Gym Superhero Cape. We just released an adult-sized My Gym cape, so, for Halloween this year and year round, kids and adults can both dress up with this fun accessory. The adult-sized capes are perfect for coordinating staff costumes at Halloween events! Kids will love seeing their favorite staff member and parents as My Gym superheroes, enticing them to want a child-sized cape of their own! Of course, the My Gym expert programming team has developed great activities to get the most out of this fun product and to use it the My Gym way. Now more affordable than ever, capes are listed at half the price as previous versions. We made an incredible buy on these capes and are passing the saving on to you. Your cost is now less than half the previous cost on capes, making this item a cost-effective and affordable vehicle for fun and promoting your gym. Stock up now for Halloween, programming, everyday retail,...

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Posted by on Oct 17, 2022 in Marketing, Support & Programming | 0 comments

Cyber Monday Suggestions

Note:  This may be applicable in countries outside of the United States.  Adjust accordingly. Plan your Cyber Monday promotions during October and early November for a successful rollout after Thanksgiving.  Franchisees may utilize the recommended Cyber Monday promotions listed below or customize your own.  Please add your own disclaimers and terms. Strategy Part 1:  Our strategy is to not promote Black Friday but make our Cyber Monday deals available from Black Friday through Cyber Monday.  They will simply be called Cyber Monday Deals, though they will be valid a few days prior.  This common practice keeps the offers simple for the consumer while reducing work for you. Strategy Part 2:  The day after Cyber Monday, you may choose to extend your Cyber Monday Deals for an additional 1-2 days “due to popular demand.” Develop promotions now.  (See suggestions below)Cyber Monday promotions should be available for purchase from the Friday after Thanksgiving through the Monday after Thanksgiving (11/25/2022 – 11/28/2022).Utilize the Promo Codes in MGM along with the available marketing...

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Posted by on Oct 12, 2022 in Technology | 0 comments

Zipwhip Deadline Update

You may have received an email from Twilio regarding the extension of Zipwhip’s End of Life to December 1, 2023, exactly one year later than the original date. Though a cushion is always nice to have, we will remain on our current schedule for training and switching to the new platform in small groups. Stay tuned for an update on that in the coming...

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Posted by on Oct 12, 2022 in Support & Programming | 0 comments

Congrats – you’ve made new hires!…Now what?

Need a process for planning, organizing, and managing new hire training plans? Which My Gym owner/director/head trainer are you? My Gym veteran – “I’ve trained many employees throughout the years but struggle with managing too many trainees at once!”My Gym seasoned – “I need guidance to start off on the right foot with assembling and following training plans.”New or Resale My Gym – “I totally got this! Wait….how do I do this exactly?” Maybe you’re a mixed bag of all of the above! Whether this is your first rodeo or you’ve lost count with managing the training of new team members, this interactive training session is for you! Attending live is always best to consume content from our Interactive Training Meetings, but in case you miss it, we will post the recording. Who: Owners/Directors/Head Trainers When: Wednesday, October 26th, at 12:00 PM PST Where: Zoom Registration Required: Click...

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Posted by on Oct 11, 2022 in Support & Programming | 0 comments

Notable Updates and Added Documents

The My Gym Operations Manual is ever changing. Pulling documents from the Operations Manual will ensure you always use the most up-to-date and accurate documents. Make sure to check out the following recent additions and updates to existing documents as well as some notable new documents too. Siblings and Friends Class DirectivesClass Descriptions for WebsiteTexting TemplatesDrop-Off and Pick-Up Policies for Drop-Off ProgramsScripts for Leads, Trials, Opt-Outs, and CancellationsLanguage, Key Phrases, and AnnouncementsTactics for Teaching Small Classes and ProgramsTactics for Teaching Large Classes and Programs And, as always, the 5-Step Training Analysis form is a valuable tool. The updated version can be completed in MGM (under Admin > Quality...

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Posted by on Oct 10, 2022 in General | 0 comments

Grand Opening in Fort Mill, SC

We are delighted to announce the Grand Opening of the Fort Mill location in South Carolina. This is the third gym for the ownership group of Joe and Kristen Lanman and Ryan Hahn. They have assembled a fantastic staff who are busy running classes and parties. Warm wishes and congratulations can be sent to...

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Posted by on Oct 10, 2022 in Marketing | 0 comments

New Promotional Videos

We have created 8 new videos for you to use in your promotional and marketing efforts. They are loaded on YouTube and are ready for immediate use on your social channels at your discretion. These videos contain no people in masks and are in the current gym colors. We have also updated the “Join the My Gym Team” recruitment video by replacing all footage of people in masks. This first wave of videos are general promotional videos. We plan to make more-targeted videos in the next round. If you have any questions or would like to submit an idea for a future video, please email marketing@mygym.com. Videos With Voiceover: Moments that Matter at My Gym https://youtu.be/r3Pcv87-hjgJoin the My Gym Family https://youtu.be/7og7RHdoZ_ACircle Time is a Blast https://youtu.be/e93z2AohjlsWhy My Gym? https://youtu.be/lzFG3HFDx0EKids Love Learning Healthy Habits at My Gym https://youtu.be/nONVHlN9MCsCome Make Memories https://youtu.be/c9596rfPxR0 Videos Without Voiceover: Kids Have Fun and Learn New Skills https://youtu.be/Og_FJg98bvUThe Perfect Program for Your Little Ones https://youtu.be/caxzJlwlpXw Updated Recruitment Video: Have FUN at work! Join the My Gym...

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Posted by on Oct 10, 2022 in Products | 0 comments

*New* Premium Black Staff T-Shirts Available Now!

What makes a great T-shirt? Soft, comfortable, looks great, and fits just right! And, if you sweat while teaching classes, then a dark colored shirt is probably your favorite for hiding those marks. If this sounds intriguing to you, get right over to ShopMyGym.com and order our NEW Premium Black Staff T-Shirts! We received requests for a solid-black staff T-shirt to help disguise sweat marks, so we decided to add this shirt to the line. And, since our Premium Tri-Blend Dark Heather Charcoal Staff Tees are so popular, this shirt is a premium tri-blend as well. This tri-blend tee is one of the softest, most comfortable shirts we’ve ever made. Wear this neutral black shirt for any class, party, or event at the gym. Hide those sweat marks while you stay cool and active throughout the day! This tee is made of 50% polyester, 25% cotton, and 25% rayon. The rayon properties make it more stretchable and breathable with an enticing silk-like feel. It’s a terrific shirt and an...

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Posted by on Oct 4, 2022 in Strategic Partners & Sponsors | 0 comments

My Gym and Netflix October 2022 Partnership

Our exciting partnership with Netflix and their kid/family-oriented programming on Netflix Jr. (CoComelon, Gabby’s Dollhouse, and Spirit Rangers) officially started yesterday, October 3, and runs through October 31, 2022. Marketing Materials By now, all gyms in the U.S. and Canada should have received and displayed your Netflix poster and front door/window cling. You should have also received 2 different sets of headbands and a hand stamp. These items are in addition to the Netflix Jr. Magazines you should have received in mid-September.   IF YOU HAVE NOT RECEIVED ALL OR ANY OF THESE MATERIALS (including those gyms that have previously alerted us), PLEASE EMAIL STRATEGICPARTNERS@MYGYM.COM ASAP SO WE CAN TRACK/RESEND. The poster should be hung in your lobby, and the cling should be displayed prominently on your front lobby door/window. Feel free to use the handstamp at the end of your classes throughout the month of October and at your Halloween parties! VERY IMPORTANT: Once the poster and window cling are in place, please snap a quick picture(s) of...

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Posted by on Sep 29, 2022 in Technology | 0 comments

Zipwhip Replacement Update

The Zipwhip replacement—Frontline by Twilio—is almost here! We are excited to bring you the features from Zipwhip that you know and love plus many more. Frontline will be integrated with MGM and available to both domestic and international phone numbers (compatibility requirements apply). We will share more details highlighting all the new features in the next couple weeks. Demonstrations and training webinars will begin in mid-October, and the first group of early adopters will be onboarded November 1st. There is nothing for you to do at this time. We will reach out to those who expressed interest in joining the first group...

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Posted by on Sep 27, 2022 in Products | 0 comments

My Gym Halloween Products – Now Available

For Little Monsters Only!  Treat your Halloween party guests to these spooky and fun My Gym-branded products, available on ShopMyGym now. Products will ship immediately! My Gym Halloween Trick-or-Treat Bag – Kids and staff will love this bag with the My Gym Halloween logo and the phrase, “Hi, hi, how do you…BOO!” It’s perfect for Halloween treats and will give My Gym great exposure as your members go from house to house on Halloween.Halloween Party Premium Gift – This bundle includes a tote bag, glow stick, and a My Gym Halloween Fun and Safety Tips card. Save 10% by purchasing these Halloween items in this bundle instead of separately.Halloween 12 oz. Plastic Stadium Cup – A popular giveaway, this cup can be stuffed with other My Gym Halloween products and goodies. The best part is that the cup will stay with them long after Halloween.Halloween Stickers, 250 per roll – Specially designed for Halloween, these stickers will make a great giveaway.Little Monsters Silicone Wristbands (Pack of 25) – Fall...

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