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Posted by My Gym Administrator on Nov 8, 2021 in Marketing |
This is a reminder that, if you are running Facebook Ads, it is very likely that the cost of leads will increase dramatically in November and December. This is the prime season when retailers advertise the most, and we’ll end up competing for the same audience on Facebook/Instagram. What does this mean for your My Gym ads? We advise that you watch your “Cost per Lead” closely. At the end of the week: Set the date range to “the last 7 days” and note your “total spend” and “cost per lead.” Do that again for the “last 30 days” date range and note those same numbers. Do this once more for the month of September and note those numbers. What to look for:This will give you a good idea of what your total spend and cost per lead were in these previous time frames, which will help you decide if you should continue advertising or not. Focus on your “cost per lead.” A cost per lead around $8 – $15 is common. That...
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Posted by My Gym Administrator on Nov 8, 2021 in Products |
We wanted to send a quick update to let you know that, while we are working diligently to stock as much as we can, we are still experiencing delays with product. Please see our update from September below and don’t hesitate to reach out with any questions. Thank you for your patience and understanding. -Your Shop My Gym Team — 9/1/2021 We know ShopMyGym.com is critical to the success of your business, especially as you hire new staff and increase your membership numbers. To help you navigate and anticipate stock availability in the coming months, we want to provide as much visibility as possible into what lies ahead. You may have seen a shortage of product availability on ShopMyGym.com. Our goal is to always have stock of all products available, however, we have experienced increased delays on production time and shirt availability. We are seeing a high-demand, low-supply challenge across the board with our suppliers and have seen that this is the case with most companies around the world....
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Posted by My Gym Administrator on Nov 2, 2021 in Support & Programming |
MGE would like to express gratitude and appreciation to all our hardworking franchisees. We are still on the road to recovery and understand this year has been busier than ever! To conduct the annual mandate compliance checks, we are providing the Mandate Compliance questionnaire in a survey format this year. We appreciate your time and attention in completing this survey, which is due by 12/15/2021, and our MGE Support Team will be following up as needed. Click here to complete the required Mandate Compliance checklist. As always, please reach out to support@mygym.com with any...
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Posted by My Gym Administrator on Nov 2, 2021 in Support & Programming |
We’ve converted all available Skill and Development Handouts into email format. They have been loaded into your MGM Email Marketing System in a folder called “Skill and Development.” You can use these emails to promote classes, or send them to current members to show value. Note: Because of the complexity in creating the emails as well as our desire to make them visually appealing, the copy in the emails is not editable. Please read them carefully to be sure all is applicable to your gym. The following classes have Skill and Development email templates: Little BundlesTiny TykesWaddlersGymstersTerrific TotsMighty MitesWhiz KidsNinja...
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Posted by My Gym Administrator on Nov 1, 2021 in General |
We are extremely pleased to announce the Grand Opening of our newest location in Topeka, KS. Owners Cayla and Troy Brown joined the My Gym family in 2019 after retiring from impressive careers with the U.S. Army. Since then, they have done a great job integrating into the community that has welcomed them with open arms. Warm wishes and congratulations can be sent to...
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Posted by My Gym Administrator on Nov 1, 2021 in Products |
As we continue to launch new high-quality products on Shop My Gym, we are clearing out our current stock to make room for new items. This week only, we are running an (almost*) “Everything Must Go” sale on ShopMyGym.com! Most products on the site are 15% off until Sunday, November 7th, so head on over to ShopMyGym.com and jump on this great offer today! *Note: The My Gymer Shirts, Upgraded Standard Unisex Staff Shirts, Upgraded Child Logo Shirts, and all Registration Packs are ineligible for the discount. Questions? Email merch@mygym.com; we’ll be happy to...
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Posted by My Gym Administrator on Oct 29, 2021 in Strategic Partners & Sponsors |
Thanks for all the amazing participation on the Netflix Ridley Jones and Ada Twist partnership. The success of these sponsorships depends on the enthusiasm and compliance of each and every participating gym. We thank all of you for supporting important programs such as this as we continue to grow and strengthen the My Gym brand. Please remove your Netflix posters, standees, and window clings as of October 31st. Thank...
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Posted by My Gym Administrator on Oct 26, 2021 in Products |
You may have seen our Facebook Contest to find the true definition for My Gymer back in August. Well, the moment has finally arrived to reveal the real meaning right on our NEW Premium “Toddler and Me” shirt set! This definition is the combination of suggestions from three gyms. Thank you, My Gyms Orange, Henderson, and Frisco! We are all proud to call ourselves My Gymers. This premium, stylish new design is available in a limited-edition teal woman’s tank and unisex T-shirt to be paired with an adorable maroon toddler and youth T-shirt. The “Toddler and Me” combination is sure to impress your members as you implement the POM model. It will be a great source of additional revenue for your gym. We recommend taking “preorders” from your members to purchase a batch from Shop My Gym with the suggested retail cost: YouthYOUR COST: $12SUGGESTED RETAIL: $18-$24AdultYOUR COST: $14SUGGESTED RETAIL: $21-$28 This is just the beginning of a series of new and stylish My Gym products to enhance your...
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Posted by My Gym Administrator on Oct 25, 2021 in Support & Programming, Technology |
All account holders should have received an email from Zipwhip titled Important Announcement: Date of eventual Zipwhip software shutdown. The end-of-life date is scheduled more than one year from now on December 1, 2022. MGE is prepared to make a timely switch to a new provider well ahead of this date. We will send an update with more information in mid to late...
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Posted by My Gym Administrator on Oct 19, 2021 in Support & Programming |
Exciting news! MGE team members will be leading various interactive training sessions on Zoom. We will be discussing a range of topics (macro and micro) to provide you and your team with insights, ideas, and training on the day-to-day operations in a My Gym. Each standalone/single meeting topic will be hosted by an MGE team member on an ongoing basis. You do not want to miss this invaluable training. These interactive meetings are perfect for owners, directors, and key team members and will offer: Motivation inspired by seeing other My Gym teams face to faceCollaboration with one another; sharing ideas and experiencesOpportunities for extended learning, training, and applying the techniques acquired immediately after the training session Be the first to register for our initial training topic, Time Management, led by Addie Inman! Take back control of your workday and get things done! When?Tuesday, November 2nd at 1:00 PM PTWhere?Click on the Zoom link to register today! https://us02web.zoom.us/meeting/register/tZEpd–grT4qEtUbUCBE20F5T5uLn4gdtzhbWho?This training meeting is ideal for owners, directors, and/or key team members.The meeting...
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Posted by My Gym Administrator on Oct 18, 2021 in Technology |
A minor release is tentatively scheduled for this Saturday, October 23rd. The release will require a server reboot that may cause MGM and the website to go offline for 5-10 minutes at approximately 8:00 PM ET. We will send an update if anything changes. MGE Tech...
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Posted by My Gym Administrator on Oct 5, 2021 in Marketing |
Note: This may be applicable in countries outside of the United States. Adjust accordingly. Plan your Cyber Monday promotions during October and early November for a successful rollout after Thanksgiving. Franchisees may utilize the recommended Cyber Monday promotions listed below or customize your own. Please add your own disclaimers and terms. Strategy Part 1: Our strategy is to not promote Black Friday but make our Cyber Monday deals available from Black Friday thru Cyber Monday. They will simply be called Cyber Monday Deals, though they will be valid a few days prior. This common practice keeps the offers simple for the consumer while reducing work for you. Strategy Part 2: The day after Cyber Monday, you may choose to extend your Cyber Monday Deals for an additional 1-2 days “due to popular demand.” Develop promotions now. (See suggestions below)Cyber Monday promotions should be available for purchase from the Friday after Thanksgiving thru the Monday after Thanksgiving (11/26/2021 – 11/29/2021).Utilize the Promo Codes in MGM along with the available marketing...
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Posted by My Gym Administrator on Oct 4, 2021 in Support & Programming |
We love our Core Programs – we really do! – however, we understand that participation in our Cardio Kids classes has been a challenge. After careful thought, we have decided to move the Cardio Kids program to the Ancillary section, alongside Whiz Kids and Champions. The move will take place beginning with Week 41 of curriculum (October 11th). MGE is proud of the Cardio Kids program, and we support anyone who is currently offering it and would like to keep doing so. Going forward, you’ll be able to access the entire year-long capsule of curriculum from the Ancillary section; MGE will not be updating this content in the future. Just make sure to download the appropriate curriculum aligned with whatever week we’re on in other Core Programs (e.g., Week 41, Week 42, etc.). Equipment typically used in Cardio Kids will continue to be utilized in other Core Programs, such as Ninja Training. Should you have any questions regarding this curriculum change, please email programming@mygym.com, or send us a Live...
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Posted by My Gym Administrator on Sep 30, 2021 in Products |
Hi, hi, how do you… BOO! Just a quick reminder to stock up on your Halloween products today! We have so many fun and affordable items on ShopMyGym.com. Hand these out at your Halloween events as well as in class so your members can show off their My Gym-branded treasures wherever they celebrate. These gifts are not only a token of appreciation for your members but an investment to promote your gym during and after this fun holiday. HERE’S A RECAP OF OUR FEATURED HALLOWEEN ITEMS: My Gym Halloween Trick-or-Treat BagKids and staff will love this bag with the My Gym Halloween logo and the phrase, “Hi, hi, how do you… BOO!” It’s perfect for Halloween treats and will give My Gym great exposure as your members go house to house.Halloween Plastic CupA popular giveaway, this cup can be stuffed with other My Gym Halloween products and goodies. The best part is that they will stay with the kiddos long after Halloween.Premium Halloween Party GiftThis upgraded bundle makes a great...
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Posted by My Gym Administrator on Sep 24, 2021 in My Gym Foundation, Products |
Fundraising for the Foundation just got a lot easier! We have created a My Gym Foundation PayPal account to make it simple for your clients to donate to the cause. With fall fundraising underway, this is the perfect time to introduce not only a PayPal link into your Foundation literature but also our informational flyer and QR code to make the process easy. The PayPal link is https://www.paypal.com/donate?hosted_button_id=4NYGNHRDKS63S. You can find a flyer with the code and the QR code here: Print System > Programs > My Gym Foundation We suggest printing and laminating the flyer so your clients can donate easily at the click of a button. With Halloween fundraising on the horizon, this tool will make the donation process as seamless as possible. At this critical time with more children than ever in need of assistance, your participation, in any small way, is appreciated tremendously. You can find directives for Halloween fundraising ideas here: Ops Manual > My Gym Foundation EXCITING NEWS! If you are fundraising for...
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Posted by My Gym Administrator on Sep 17, 2021 in Support & Programming, Technology |
Several areas have instituted mandates that allow only vaccinated individuals to be inside a place of business or another type of location. Nobody knows how many other areas will enact similar mandates or how long this will last. To further complicate the matter, these mandates vary greatly in what type of proof is needed for the vaccinated and what requirements are in place for those who are not. A few franchisees have asked for some type of technology inside MGM to help you with the tracking or verification process. Attempting to develop this system would involve many issues and unknown factors. We don’t know the states/provinces/counties/cities in which this will be implemented or how the policies for vaccinated and unvaccinated individuals will differ from one place to the next. So, after much deliberation, we have come to the conclusion that, at this time, we will not implement any new tech into MGM. We will, of course, keep an eye on how this unfolds and revisit in the future if...
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Posted by My Gym Administrator on Sep 13, 2021 in General |
We are thrilled to announce our latest Grand Opening in Morrisville, NC. Arvind and Neha Mahajan have opened the doors for their first week of classes. Additionally, they are opening a children’s swim school and a children’s hair salon all in the same building. They are truly committed to serving the children in their community. Warm wishes and congratulations can be sent to...
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Posted by My Gym Administrator on Sep 9, 2021 in Products |
It’s that time of year again – time to make this Halloween season absolutely Spooktacular! We’re offering great new promotional items with the ever-popular “Hi, hi, how do you… BOO!” for you to hand out to members in class and attendees at holiday events. These items are timeless and can be saved for next Halloween if restrictions prohibit your hosting parties this year. OUR FEATURED HALLOWEEN ITEMS: *NEW* My Gym Halloween Trick-or-Treat BagKids and staff will love this bag with the My Gym Halloween logo and the phrase, “Hi, hi, how do you… BOO!” It’s perfect for Halloween treats and will give My Gym great exposure as your members go house to house.*NEW* Halloween Plastic CupA popular giveaway, this cup can be stuffed with other My Gym Halloween products and goodies. The best part is that they will stay with the kiddos long after Halloween.*NEW* Premium Halloween Party GiftThis upgraded bundle makes a great gift for your members and Halloween party guests. This year it includes: *NEW* Trick-or-Treat...
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Posted by My Gym Administrator on Sep 3, 2021 in Strategic Partners & Sponsors |
This important partnership with Netflix has been a great success so far, thanks to your participation in displaying the Ridley Jones posters and window clings in your gyms. Phase two of the Ridley Jones promotion will launch this month with some exciting program integrations and a three-foot standee of Ridley Jones to display! Along with the Ridley Jones standee you should be receiving in the next few weeks, you will also be shipped the materials for the next incredible Netflix show, Ada Twist Scientist. The series follows the adventures of eight-year-old Ada Twist, a pint-sized scientist with a giant-sized curiosity who aspires to discover the truth about absolutely everything! Here are the details for the remainder of the partnership: In-Gym Displays Continue to display the Ridley Jones poster and window cling until 9/26. (Gyms that have requested a new Ridley Jones poster will receive your replacements in this shipment.)The Ridley Jones standee should be displayed from 9/13 to 9/26.The Ada Twist poster and window cling should be displayed from 9/27...
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Posted by My Gym Administrator on Sep 3, 2021 in Products |
Our My Gym Sport Water Bottle is among our most popular items on ShopMyGym.com. It’s a cost-effective way to promote your gym to both current and prospective members. Kids and adults will love the fun Mymo designs and the convenient and practical size of this water bottle. You can give it away on its own in the gym and at events, or you can add it to your registration pack for new members. Whenever the recipients see this fun, affordable memento, it will remind them of their good times at My Gym. And now you can stock up on this fan favorite in a NEW color, granite with green! This bottle is in the POM Products and Camp Products categories on ShopMyGym.com....
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Posted by My Gym Administrator on Sep 1, 2021 in Technology |
Online Training Courses If you are looking for course results for your staff, please contact resources@mygym.com with the following information:MGM login name(s)Training course name(s)If you would like to reset the progress of a staff member, email the following information:MGM login name(s)Training course name(s) Curriculum Center Access When a new user is added to MGM and attempts to access curriculum the first time, this message will be displayed:Attention New Users: Your membership to the Curriculum Center is currently pending MGE approval. All new users are reviewed and approved daily at 8:00 AM PT. If you require immediate access and cannot wait until the next run, please contact resources@mygym.com with your MGM login name and gym location. As the message states, we monitor the queue and approve new users at least once per day. IMPORTANT: Please note that, for new users to have landed in our queue, they must have clicked on the curriculum center at least once. Otherwise, our system would not know the user exists and we would not...
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Posted by My Gym Administrator on Sep 1, 2021 in My Gym Foundation |
With fall on the horizon, so is Halloween and the start of the giving season! Traditionally, Halloween kicks off the giving season for MGF as well as the gyms through your fundraising at parties. With that said, we know times are tough, and we certainly do not want to put more pressure on you. We are, however, humbly asking that you do consider fundraising for the My Gym Foundation again. The need is overwhelming and has been worsened by the pandemic. Before the year is complete, we want to help as many children as possible receive critically-needed equipment and services. Since the pandemic began, the Foundation has continued to support children in need, but we have had to reduce our budget as well as move from monthly appropriations to quarterly. Our goal is to be able to make a larger impact in 2022, but we won’t be able to do it without you. Please consider participating in some way during your Halloween parties this year. Keep it simple –...
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Posted by My Gym Administrator on Aug 31, 2021 in Support & Programming |
Now that the Olympics have come to an end, U.S.A. Gymnastics (aka “USAG”) has unveiled a new skill list for 2021 – 2029. It is standard practice for the organization to review and change their compulsory exercises every 8 years, and, as a new season begins, so too does the next program cycle. So what does this mean for My Gym? We will be making changes to our Gymnastics programming and training videos to ensure we are in sync with USAG’s prescribed routines.We are adding a new level to the Gymnastics program: Beginner, which is a true beginner’s class, meant to be a starting point before children progress to Level One.MGE is simplifying both the Level One and Level Two programs to be in line with USAG. So, going forward, My Gym’s Level One and Level Two Curricula will reflect a true USAG Level One or Two program. If you have yet to run Gymnastics in your gym, now is the PERFECT time to start! While no special training...
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Posted by My Gym Administrator on Aug 26, 2021 in General |
It’s always a little bittersweet when one of our gyms trades hands. We must say farewell and good luck to those who are selling, while we welcome the excited new buyers with open arms. In May of this year, Joelle Holland purchased the Eden Prairie, MN location. In July, Michelle and Tom Dannan purchased their second gym in Manassas, VA. This month, Cameron Bunce purchased the Poway and La Jolla, CA locations. These owners have been working incredibly hard to maintain and grow the beloved My Gym name in their communities. Welcome to the My Gym...
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Posted by My Gym Administrator on Aug 23, 2021 in Products |
As kiddos start going back to school, parents have learning and reading as their top priorities. What better way to bring My Gym into their homes and minds than with our popular book, A Magical My Gym Day! This colorful, professionally-illustrated board book is sure to be a hit with your members. Read it during class, sell it at retail* and My Gym will continue to be top of mind. The activities in this book include the Hi-Hi and Good-Bye songs, horsey ride, bubble storm, and more. This week only, we are offering a 15% discount on this popular product. Normally $17.75 for a pack of 5, the set is discounted to $15.15 until Sunday! *Your cost per book is $3.03, and the recommended retail price is $6.99, though you may choose to price it differently depending on your market. We expect this to be the first of many My Gym kids book titles and KNOW your students will love it. You can find this product in the “POM Products” category...
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