Social Media Roundup – April 1st through 14th
The next Social Media Roundup is now available in the Marketing and Sales section of the Operations Manual. For further questions, please reach out...
Read MoreOptions How to Operate Your Gym Going Forward (COVID-19)
Yesterday, we sent you three options for how to operate your gym moving forward.***These options have been updated and can be accessed below. All options are still currently available for My Gym owners. +++ As the situation regarding COVID-19 continues to unfold, we must prepare to face some choices for our businesses in the days and weeks ahead. MGE has created three options for how your gym could operate going forward. There are pros and cons to every option, and we ask you to consider each possibility thoughtfully before coming to a decision. We understand the choices we face are not easy, and, if you need any assistance in coming to a decision, you may contact us directly for advice. It is also important to understand that the government could enact stricter policies in some areas in the days to come, specifically, regarding social distancing and quarantines. However, at this moment, many My Gyms fall into a category that leaves the decision to remain open or to close in your hands. MGE is...
Read MoreGuidance Regarding When to Close the Gym Because of COVID-19
Each My Gym owner will be facing incredibly difficult decisions during the next period of time, as we see businesses and school systems temporarily closing around us. Many of you are probably considering “social distancing” advisements and are wondering where My Gym falls within those guidelines. We wish we had one protocol for all My Gyms at this time, but each gym is different according to the circumstances around them. While every owner will need to make this extremely hard decision individually, we will be right in this with you, assisting through consultation and guidance. Please consider the following when deciding to keep your gym open or to temporarily close: Reasons to temporarily close your gym: If the government tells you to shut downIf a staff member in your gym receives a positive diagnosis of COVID-19If a child or parent who has attended class receives a positive diagnosis of COVID-19 Reasons you MAY need to temporarily close your gym: If a staff member, child, or parent in your gym has...
Read MoreSupplementing Your Curriculum Because of Coronavirus (COVID-19)
Attached you will find directives for you and your team to create supplemental content in the gym that you can distribute through your Facebook page for your clients to enjoy at home. This type of content is best when parents and kids can see the amazing My Gym teachers they know and love from class. Announce the content through email, on your social channels, by text, and through announcements if applicable. DOWNLOAD HERE You may choose to provide this content under the following circumstances: If you feel that producing and providing this additional content will keep members enrolledIf you have lost members who froze or cancelled and find value in keeping them connected to your gym with contentIf your gym has closed and you want to keep members enrolled (not cancel billing)If your gym has closed and you want to keep your members engaged and connected to you until things return to normal Please contact MGE Support at support@mygym.com with any questions. Thank...
Read MoreMGE Coronavirus Update #3 (COVID-19)
IMPORTANT: This email was prepared BEFORE the president made his address last night. We felt the information may be helpful so we are sending in. Another update will go out shortly with more current information. For now, all gyms should remain open. Ordinarily we do follow the school system as it relates to closure, but we are also taking into account what other private schools, daycares, and kid-centric businesses (karate, dance studios, etc.) are doing as well. If everyone shuts down or if someone from the gym comes forward as having tested positive, then that certainly changes the tenor of the conversation. But, as of this minute, the best advice is for all gyms to remain open. Update from 3/11/2020 (Before presidential announcement): Dear franchisees, Here are our latest advisements: If you didn’t already, please send the illness/cleaning policy email we provided from last week to your database. In EMS, create a new email, and find the template in the General folder. If you already sent it last week,...
Read MoreSteps to take if Coronavirus is reported in your community or gym (COVID-19)
We want to report that, although a few My Gyms are seriously affected by coronavirus (cancellations and freezes), most My Gyms report either “all is OK here” or “just a handful of conversations/cancellations.” We are also hearing of a few parties being cancelled. Because of the extenuating circumstances created by coronavirus, most companies are temporarily adjusting their “no refunds” policies, so please consider the gravity of the situation, take each person case by case, and act accordingly. We also wanted to be sure you had these directives in the event your community or gym has a case of coronavirus reported. (See below) We remain optimistic that the heightened awareness of coronavirus will bring about an end of this crisis. Please contact us immediately for direction should you need it. Thank you,MGE Guidance for a My Gym with identified cases of COVID-19 in the community or gymMarch 6, 2020 The guidance provided here is based on current knowledge of COVID-19 (coronavirus) as of March 6, 2020. As additional information becomes...
Read MoreMGM Release Notice – March 15 at 10 PM ET
⚠️ Target Release: Sunday, March 15 at 10:00 PM ETThe release will require a server reboot that may cause MGM and the website to go offline for 5-10 increments between 10:00 PM-11:00 PM ET. As always, we aim to have the least amount of downtime possible. Please follow MGE’s posts in the Facebook MGE Community for any changes or updates. ❗️ACTION REQUIRED: Look out for the Action Required icon. An action may be required by the gym after the release. Update Regarding Delinquent Enrollments Enhancement:We are delaying the auto removal process for all gyms while it continues to be refined. Your gym will be contacted directly by the Tech Team with advanced notice when auto removals are resumed again (ETA: April). Enhancements and updates scheduled in this release (subject to change): 🔷 New Online Cancellation FeaturesPer our update on 2/7/2020, we are changing our official company stance on cancellations. Instead of requiring one full payment and an additional cycle of classes, we are accepting a simple “30-day” (4-class) notice. Read...
Read MoreUpdate re: Launch Timing for Direct-to-Parent Birthday Party Favor Program
We’re excited about the upcoming launch of the Direct-to-Parent Birthday Party Favor Program announced last month (see updates released 2/21 and 2/25). As mentioned before, it’s convenient for gyms, convenient for parents, and provides marketing and profit for franchisees. While some gyms already have party favor programs, most gyms are not pursuing this low hanging fruit. This program is designed to help capture this opportunity for you, and earn you more money. To be clear, when you receive 20% of the gross revenue, you are essentially being given almost half of the net profit. We intentionally decided on this generous revenue split to make it a “no brainer” for gyms to participate in this program. In fact, even gyms that have been selling some party favors have chosen to join in, feeling they can reach more members and earn more money passively. If you’re concerned about MGE’s contacting your members, don’t be. Our emails are professional and not intrusive; our party favors are high-quality and high value, and your...
Read MoreIllness Policy – Coronavirus Update (COVID-19)
Typically, cold and flu season lasts from October to May, with February topping out the highest numbers of cases. In addition to the health issues we usually deal with at this time, we now also have coronavirus (COVID-19) to contend with. Some of your clients may be panicking, but it’s important that you stay calm and stick to the facts. First, don’t panic! These outbreaks happen, and this too shall pass. While we can’t control the outbreak itself, we can control how we react to it. Hold to your positive outlook and lean on the organizations responsible for our health – the CDC and WHO. Keep in mind that the majority of My Gymers, My Gym members/kids, and your community are healthy and do not have immune issues. COVID-19 is a bigger health risk for senior citizens, and those with immune deficiency issues. Please click here for more information on COVID-19. Clean and disinfect. Even though we encourage the use of natural and nontoxic cleaning products, we also must...
Read MoreSocial Media Roundup – March 15th through 31st
Welcome to your next Social Media Roundup. For further questions, please reach out to marketing@mygym.com. DOWNLOAD: Social Media Roundup – March...
Read MoreGrand Opening in Thailand
We are extremely excited to announce our first My Gym in Thailand. Nitiphan Phanwiroj and Varaporn Kanchanawat opened their doors on February 18th in the city of Bangkok. Gym Manager, Abigail Bradburn, and her team are having a blast introducing My Gym to the families of Bangkok. Congratulations to...
Read MoreSAFETY ALERT: Programs/Events with Younger and Older Children Present
There have recently been an increasing number of injuries reported at PNOs, Practice and Plays, and Birthday Parties in particular. Programs and events with mixed ages, such as open houses, camps, PNOs, birthday parties, and practice and plays, can be a challenge. As a reminder, here are guidelines to ensure the safety of all children during mixed age programs: If you are expecting a lot of kids and also mixed ages, rearrange a few pieces of equipment to create a simpler setup with fewer areas to spot. All yoga balls and “ball hoppers” must be removed from the floor, as older kids often kick or swing them with a lot of force and can possibly strike a toddler. Remove any other equipment that can be misused. Make effective, clear safety announcements. Repeat as needed. Remind parents of older kids that they must supervise their children at all times (during Practice and Play).Do NOT rile up the older kids. Do NOT play chase or tag with the older kids when...
Read MoreA Special Message from the My Gym Foundation
Watch this video for some exciting updates! Please let us know at your earliest convenience whether you will hold your MGF PNO on April 24th or 25th. Once we hear from you, we will put you on our list to receive a box of surprise My Gym Foundation goodies! More details about this annual fundraiser will be coming soon. For any questions, please email:...
Read MoreNetflix Promotion Announcement (Cory Carson)
We are VERY excited to announce the launch of a fun-filled promotional marketing program with Netflix and their show, “Go! Go! Cory Carson,” IN SELECT GYMS ONLY. The promotion will run for four weeks from March 2 – 29, 2020. Selected gyms have been notified directly and will be receiving promotional materials, including posters and coloring pages. Themed ingredients have been written into the My Gym curriculum for selected gyms to use during the promotional period. If you are NOT in one of the participating markets, you should run the normal class programming. Netflix and MGE will be further promoting the program via social media and our national e-Newsletter. This promotion is the first of what we hope to be several programs with Netflix. Our goal, as always, is to develop and grow a partnership that includes all gyms across the U.S. and Canada. If you have any questions or comments, please send them to...
Read MoreSupplemental Update re: My Gym Direct-to-Parent Birthday Party Favor Program
We’re receiving great responses to the Direct-to-Parent Birthday Party Favor Program announced last Friday. For your convenience, the update sent on 2/21 is available here. Thank you to the gyms who have provided feedback. This update serves to address some comments and questions sent in. Question #1: What if I already sell party favors or include them in party packages? Answer #1: That’s OK. Just know, unless you opt out of this program, all party parents will receive the marketing emails, and they may ignore, delete, or unsubscribe from those emails. If you prefer to control which customers receive the birthday party favor emails from MGE, contact aherrera@mygym.com. Question #2: Are the new Goody Bags available yet? Answer #2: The new Goody Bags are in the port of Los Angeles, and we hope to have them in our warehouse and ready to ship by 3/1. As soon as they’re ready, the new Goody Bags will be available for parents on mygympartyfavors.com for $5.25 plus shipping. Gyms will be able...
Read MoreOperations Survey: Support, Curriculum, and Marketing
We hope your year is off to a great start! We would appreciate it very much if you could please take five minutes out of your busy day to complete a survey on your satisfaction with our operational systems – which include the support, programming, and marketing structures here at MGE. We strive to provide all franchisees with the best systems and tools possible, and your feedback is instrumental in our reaching that goal. We are dedicated to each franchisee’s ongoing happiness and viability and, as such, are dedicated to our own continual evolvement, both as individuals and as a company. No bit of feedback is too big or too small – all will be used constructively. Thank you! Please click here to complete the 2020 Operations...
Read MoreMy Gym Direct-to-Parent Birthday Party Favor Program
We’re pleased to announce that MGE is launching a program to market and sell birthday party favors directly to parents. Why? It’s convenient for gyms, convenient for parents, and provides marketing and profit for My Gyms. This is how it will work: Current: Parent books party online or in person, and it ends up in MGM. Parent receives a party booking confirmation email. New: In addition to the MGM confirmation email, the parent will receive a marketing email from MGE asking parents to select their party favors. Parents click on the link and are directed to an e-commerce site operated by MGE where they can purchase party favors.Eight party favor choices will be offered with prices ranging from $5 to $9.If parents do not purchase favors or unsubscribe, they will receive weekly reminder emails as the party approaches.Parents who unsubscribe from the party favor campaign will not be unsubscribed from your regular gym marketing mailings.If the gym is actively selling their own favors, they can opt out of the...
Read MoreBirthday Week in Curriculum
It’s one thing to tell people how awesome our My Gym parties are… We can talk all day long about the games we’ll play, the special attention their child will receive, and all of the fun they’ll be sure to have. …But it’s another thing to show people the magic of a My Gym party, right in front of their eyes! As you may have noticed in the Operational To-Do’s, we are recommending everyone host a “birthday week” in the gym. Whether you’re looking to celebrate your gym’s annual anniversary (“My Gym La Verne is turning 11!”) or simply drum up birthday party bookings, the recommendation is to pick one week wherein your gym will feature birthday-themed curriculum in place of the normal weekly curriculum found in the Curriculum Center. To that end, we have done the work of programming the content for you! The two links can be found here: younger | older, and are also available in the Curriculum Center under Programming > Birthday Party Programming. Before...
Read MoreGym Closure – Santa Clara, CA
We post a notification when a gym is closing so you are all aware of any closures within our franchise body. We need to inform you that My Gym Santa Clara, CA will be closing for business on February 28, 2020. Please contact MGE Support at support@mygym.com with any...
Read MoreEnjoy Life and My Gym Partnership
ENJOY LIFE FOODS – OUR NEW MY GYM SPONSOR! We are extremely proud and excited to let you know that My Gym has partnered with Enjoy Life Foods, the leading snack food brand in the growing Free-From category featuring a robust portfolio of products that are Certified Gluten Free, Non-GMO Project Verified, made with all-natural ingredients, and free from 14 allergens – wheat, peanuts, tree nuts, dairy, casein, soy, egg, sesame, sulfites, lupin, mustard, fish, shellfish, and crustaceans. Founded in 2001 with the goal to create great-tasting allergy-friendly foods, the Enjoy Life line includes cookies, snack bars, chocolate bars, baking chocolate, seed and fruit mixes, protein bites, and lentil chips, all available at natural and conventional grocers and mass retailers throughout the United States and Canada. Enjoy Life’s mission and brand promise is to deliver safe, better-for-you products that are free from food allergens but not free from taste, so everyone can Enjoy Life and Eat Freely! To learn more about Enjoy Life, visit www.EnjoyLifeFoods.com, like us on Facebook,...
Read MoreSocial Media Roundup – March 1st through 14th
Welcome to your next Social Media Roundup! For further questions, please reach out to marketing@mygym.com. DOWNLOAD: Social Media Roundup – March...
Read MoreMusic Licensing Reminder
The deadline to opt in to the 2020 Music Licensing Program is only a week away! If you haven’t done so already and you wish to participate in our master agreement with BMI and ASCAP, please send an email to accounting@mygym.com NO LATER THAN THURSDAY, FEBRUARY 20. We cannot accept anyone after that date. Simply being part of the program last year does not automatically enroll you in this year. Total cost is $470 per gym. If you opt in, we will process your payment the following week on February 28 using the account we have on file for royalties unless you specify otherwise. If you prefer to send us a check, please send to 15300 Ventura Blvd, Ste 523, Sherman Oaks, CA 91403. We must receive your check by the end of February. Any questions? Please contact Aaron Vidal (avidal@mygym.com) at the corporate...
Read MoreMGM Update and Release Notes
Please review important notes and a summary of the February 9, 2020 release below. Enhancements and updates included in this release: Updated Delinquent Enrollments EnhancementPlease review the updates we have made to this function: Gym Notifications: The gym will receive an email the day before an auto removal is to take place so that you may take any actions needed. The gym will also receive a copy of any removal notifications sent to parents. A homepage reminder will also alert you to any auto removals that have taken place.Delinquent Report:The Removed From Class column has been renamed to Auto Removed From Class for clarity.We have added a Current Status column to indicate which records are ongoing enrollments and are subject to removal. You may now manually extend the removal date for accounts with special circumstances. You may restore any auto-removed enrollment with one click. IMPORTANT NOTES: Auto removal is being activated in groups beginning Friday, February 14. New additions to the delinquent report may be erroneously marked with a...
Read MoreLeap into My Gym
2020 is a special year – It’s a Leap Year! Promote your programs by offering exciting Leap Year specials to your My Gym families. Promotions: Below are recommended Leap Year promotions to be used, but you may also customize your own. Your specific terms and disclaimers need to be added. ClassesBecome a Lifetime Member for only $29! New enrollments only. Cannot be combined with other offers. Minimum of X-week commitment.Promo code: CLASS29 Camps & PNOSave 20% on upcoming Spring Break Camps or Parents’ Night Out.Disclaimer: Cannot be combined with other offers. New bookings only. Promo code: LEAPYEAR Birthday PartiesBook a Deluxe or Premier Birthday Party and save $29 off the balance plus receive 2 free pizzas! Disclaimer: Cannot be combined with other offers. Valid on new party bookings only.Promo code: PARTY29 Promote your Leap Year specials the final week of February. These promotions are typically promoted online through Social Media, website/articles, and targeted email sends. For the best results, we suggest specifically targeting your Leads (not currently enrolled families)...
Read MoreImportant Changes to our Cancellation Policy
If you were to google “My Gym,” you would immediately be hit with a great many reviews espousing how special our program is, how wonderful our teachers are, and how much of an impact My Gym has made in so many families’ lives. Unfortunately, however, you would also see a lot of reviews written by displeased parents who have a serious bone to pick with our cancellation policy. Some parents may not have read the VIMA thoroughly. Some claim to have been told something different by a staff member. Some are simply upset that, though they thought they were giving ample notice, they may be on the hook for up to SEVEN more weeks because their payment had just gone through and we still require one more before they can quit. Others may try to cancel their accounts online, only to discover that they owe one final payment BUT that they can pick a “last class date” that is the same as their final payment due date. …And, then,...
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