Posted by on Dec 5, 2018 in Technology | 0 comments

Important Notice Regarding Email Marketing Lists

Per our update of December 3rd, we have made several improvements to the Email Marketing System. Some changes may have affected your existing email lists. Please take a moment to review this update; then review your lists to make sure they are targeting the correct audience. Changes that may need action on your part: The Include All Emails from Other Sources that are not Accounts filter has been broken up into three individual filters: Include Website Footer Include Lead Entry Include Contact Form If you are using this filter: Unless it is your plan to target only the emails that apply to the three filters above, checkmark Include All Accounts to repopulate the list with your entire MGM database. If the option was already checked, then you are all set and there is nothing more to do. The Birthdate Month and Birthdate Year filters have been expanded to allow multiple months and years. If you are using this filter: You may have to reset the birthdate months and/or years...

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Posted by on Dec 3, 2018 in Technology | 0 comments

Birthday Sign-In, EMS Updates, Texting from Website, MGM Down??? and More!

Buckle up, because this is going to be a long update but well worth your time. Please review everything below so that you are aware of all the new and fun things available to you. Birthday Sign-In Enhancements The all-new birthday party sign-in experience has been released. Please review the November 29th update for complete details. We recommend playing with the new functions early this week prior to the weekend party rush. You may use existing parties to do so; simply delete any test entries when done. Zipwhip Texting on the Website The website now has the ability to accept texts using Zipwhip’s Click-to-Text communication feature. When enabled, a Text icon will appear in three areas of the website: header, footer, and contact page. Click here for complete details and instructions on how to enable texting on your website. Email Marketing System Updates We have made improvements and have added new features to the Email Marketing System. We have also made it easier for multi-gym owners to send email...

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Posted by on Dec 3, 2018 in Technology | 0 comments

Zipwhip Texting Now Available on the Website

The website now has the ability to accept texts using Zipwhip’s Click-to-Text communication feature. When enabled, a Text icon will appear in three areas of the website: Clicking any of the Text icons on the website will display this pop-up: If a customer clicks Text from a mobile device, the default SMS app will load instead. When you receive a message via the website, it will come through Zipwhip from a system phone number like this: Create a contact from the phone number (e.g., “Website Inquiry”) for easy reference. All texts received through the website will come in through this message chain. IMPORTANT: Click on the phone number within the message to initiate your reply. Do not reply to the system phone number. How to Enable Zipwhip Texting WATCH VIDEO Go to Admin > Website > Settings > Scripts and scroll to the three Zipwhip sections. Find your codes here: Zipwhip Codes. Copy the Zipwhip Header code on the Google Sheet and paste it into the corresponding Zipwhip Header...

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Posted by on Dec 1, 2018 in Marketing | 0 comments

Social Media Roundup – December 15th through 31st

Happy Holidays and welcome to the final Social Media Roundup of 2018! We are so thankful to be part of a community of people who share positivity in this world. Your social pages have been spectacular. We can’t wait to see what 2019 brings! Below, you’ll find the latest list of suggested content, photos, and videos to fill your social calendar. For further questions, please reach out to marketing@mygym.com. See you online! DOWNLOAD: Social Media Roundup – December...

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Posted by on Nov 30, 2018 in Equipment, Support & Programming | 0 comments

Permanent Retirement of Hanging Balls and Other Hanging Elastic Items

Regretfully, we will be retiring any and all Adventures using elastic-hanging Hanging Balls (or Hanging Pom-Poms, Hanging Blow-Up Animals, etc.) effective immediately. We have previously stated that Hanging Beach Balls are NEVER to be used for students over the age of 2.5 (the oldest of Gymsters) or for any party because of the risk of serious cuts and abrasions to the neck as well as possible strangulation. If you are currently running a Hanging Ball Adventure (or similar) in your parties, please cease doing so immediately. To be clear, Hanging Beach Balls (along with all other “hanging” permutations that use elastic) are no longer appropriate to be used with any age group, in any class, party, or event. If you have any questions, please contact...

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Posted by on Nov 29, 2018 in Technology | 0 comments

Phase 2 of Birthday Sign-In Enhancements

The redesigned birthday sign-in experience will be released early next week. Please read and understand the list of new features below so that you are prepared for the changes. 1. Updated Design We have updated the look and feel of the internal and external sign-in pages. 2. Updated Shareable Remote Party Sign-In Links The shareable links feature was first released in mid-November and has been improved upon in the new release. Please see the update from November 13th for more details about how to use and promote remote party sign-in links. Party guests can now sign in and register with their existing My Gym accounts: Detailed confirmation page: 3. Streamlined Party Registration in the Gym Our main goal was to create a more efficient process for gym staff and party guests. The first step was allowing party guests to register ahead of time. The second step was to speed up registration in the gym prior to the party. Many party attendees already have accounts at your gym. Attendees with accounts...

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Posted by on Nov 27, 2018 in General | 0 comments

My Gym Featured in Entrepreneur Magazine’s Franchise 500 List

In case you don’t already know, My Gym has been ranked in Entrepreneur Magazine’s 39th Annual Franchise 500 List. We are ranked #182, the top placement in the children’s gym category, and we know what it took on your part to get here. We give a very special shout-out to EVERYONE! If not for our wonderful franchisees and their remarkable teams, My Gym wouldn’t be what it is today. You are all immensely appreciated and have our sincerest gratitude. Thank you for your commitment to children and for all your hard work. Please view the attached press...

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Posted by on Nov 26, 2018 in Technology | 0 comments

MGM and Website Scheduled Maintenance

MGM and the website will be offline for necessary maintenance on Tuesday, December 25th. Though we are aiming to be offline only from 6:00 AM-12:00 PM EST, it is best to prepare for the entire day. Print any attendance rosters needed on December 25th and 26th to be safe. We will continue to send reminders weekly up until the scheduled date. If you have any questions, please contact Mae Perez at...

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Posted by on Nov 20, 2018 in Support & Programming | 0 comments

Implementing Tiered Pricing

If you have not implemented tiered pricing yet, then this update is for you! Tiered pricing is a simple way to raise your revenue, and right now is the perfect time of year to implement it. Member appreciation months (unlimited classes) have already begun and serve as a seamless transition into offering two different membership options. While your members are enjoying unlimited classes during your member appreciation months, alert them to the fact that they will be able to continue their unlimited classes and practice & plays after December 31st for the additional payment of $XX a month! Then, starting January 1st, you can officially add the unlimited option for all new and current...

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Posted by on Nov 20, 2018 in Marketing | 0 comments

Gym Marketing Directives for Q1 2019

REMINDER: The evergreen Moments That Matter marketing campaign continues to drive all marketing and has replaced the “seasonal campaigns.”  The annual My Gym Marketing Plan is your main reference for all marketing activities. What to do for Quarter One – January, February, March 2019 Q1 BIG EFFORT: In Quarter One, your Big Effort is the Winter Enrollment Drive. Set a goal with staff to end Quarter One with a specific enrollment number, and break down that growth for each month to create smaller incremental goals. Discuss the progress at each staff meeting. Use your Enrollment Night in late January or early February to convert guests to members. Continue the momentum through February and March. Suggested New Year Promotion: $19 Membership for 2019 Promoted as a limited time offer valid from Jan 1 and expiring at your Enrollment Night – Promote this as a last chance offer for your Enrollment Night. Lead Generation Efforts In order to reach your goals for the Winter Enrollment Drive, you need to continue generating a high...

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Posted by on Nov 19, 2018 in My Gym Foundation | 0 comments

From MGCA: A Note of Thanks

As this lovely season of showing thanks is fast approaching, we thought it only appropriate to express our gratitude for all of the incredible work you’ve done for MGCA in 2018. From all of your cutout fundraisers, sponsorships, and ball-pit guessing raffles to the MGCA PNO, Casino Night, and Halloween Parties, this has been a year to remember. 2018 has shown a record-breaking amount of support, and we want to recognize each and every one of you. 27 Gyms have reached and even far exceeded their $1,000 goal. 29 Gyms are more than halfway to their goal. 126 Gyms have contributed to their 100% goal in 2018. From the bottom of our hearts, THANK YOU ALL for being so awesome, and have a wonderful Thanksgiving. You all deserve it. Gyms that have reached their 100% Goal: My Gym Atwater, My Gym Aventura, My Gym Beverly Hills, My Gym Burke, My Gym Cohasset, My Gym Fairfield, My Gym Glen Rock, My Gym Huntington Beach, My Gym Jupiter, My Gym Kailua,...

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Posted by on Nov 16, 2018 in Products, Support & Programming | 0 comments

Rocky the Raccoon & River Stones

We are excited to announce the addition of two new pieces of equipment that were recently revealed at our 2018 International Conference. Introducing Rocky the Raccoon and River Stones! Rocky the Raccoon can be purchased through Shopmygym (available now) and will appear in programming toward the end of January 2019. Order Your Raccoon Here! Cost: $15.99/per Raccoon (only 1 needed per gym) River Stones appear in Curriculum toward the end of January 2019. The River Stones are available to you at our cost of $33.99/set of 6 from our supplier, American Educational Products, who retails them for $67.99/set of 6 (YAY Discounts!!). You will need 2 sets of River Stones for Curriculum. To order your stones, please download AMEP’s order form HERE and email it to eorders@amep.com. Gyms will be responsible for paying $33.99/per set plus shipping and handling. *If you pre-ordered your Raccoons and River Stones at Conference, you are all set and no further action is needed. Those who ordered at Conference and wanted the items shipped will receive...

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Posted by on Nov 15, 2018 in Marketing | 0 comments

Social Media Roundup – December 1st through 14th

Welcome to your Social Media Roundup! Gyms all over the world are prepping for one of the most exciting times of year. We couldn’t be more excited to see posts that resonate with the tone of the season coming for your social pages! For further questions, please reach out to marketing@mygym.com. See you online! DOWNLOAD: Social Media Roundup – December...

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Posted by on Nov 13, 2018 in Technology | 0 comments

Enhancements to the Birthday Sign-In Experience

We have released the first round of Birthday Party Sign-In enhancements. We still have another round of enhancements coming next week, but we wanted to let you know of the changes that have already been made so you are prepared for your parties this weekend. It is imperative that all gyms read and understand the changes below so there are no surprises during the already busy time prior to parties. New Feature! Shareable Party Sign-In Links Every birthday party now has a unique link that party hosts can share with their guests. Locate the sign-in URL on the party details screen: Party guests will be able to complete waivers and sign in prior to the party date. Unless you have a list of all the attendees and their emails, you will need to instruct your party hosts to share the link with their guests and encourage early sign-ins. Here are some ways you can do this: Advertise the unique URL in your party confirmation emails Sample Copy: Save time...

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Posted by on Nov 9, 2018 in Equipment, Support & Programming | 0 comments

Important Space Flight Update

We continue to work on Space Flight specs, testing, and safety parameters so that it can be reopened.  Most locations have reported no issues relating to the closing of Space Flight, but, to be on the safe side, we have decided to remove the Space Flight wording from all websites.  It will be replaced quickly when Space Flight reopens. There are no further updates this week.  Please continue to keep Space Flight closed.  If you have not done so already, please read last week’s update for additional details. Thank you, My Gym Enterprises +++ LAST WEEK’S UPDATE: Dear Franchisees: Reopening Space Flight has been a more complicated endeavor than we originally anticipated.  We thank you for continuing to keep Space Flight closed while we work on the best path going forward.  Here is the latest information: We contracted a leading expert in the safety industry to assess our Space Flight and related operational systems. We’ve been working with him and his company very closely the last 4 weeks. At...

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Posted by on Nov 7, 2018 in Marketing | 0 comments

Four Special Events a Year

In an effort to simplify gym operations, we recommend doing only four special in-gym events each year. These events are to generate revenue and specifically target your existing active and inactive members, although they can also be open to the general public. The four events are: Cocoa and Cookies in December Egg Hunt Parties before Easter Muffins with Mom in May Halloween Parties Updated directives and programming are available for these 4 events in the Special Events folder in the Marketing Manual. Following this simple system will make it easier to prioritize your special events and create more focus on Lead Generation activities. Please contact the Support or Marketing Divisions with any questions. MGE Support: 818-907-6966 Email: support@mygym.com or marketing@mygym.com Live Chat: From...

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Posted by on Nov 6, 2018 in Technology | 0 comments

Paperless Team Onboarding and Resource Center in MGM – UPDATED

We have made several changes to the Team Onboarding and Resource Center allowing more flexibility to owners. Please see the updated guide here. BEFORE YOU BEGIN: Please take a moment to thoroughly read the entire guide. The Admin > Human Resources section is now Admin password protected. If you would like to disable or limit access, you may do so in login permissions (Admin > Login Accounts > Permissions). Now is a good time to review all logins, staff codes, and Admin/Owner passwords to ensure they are secure. Delete unnecessary logins and/or change passwords as needed. Staff Codes must be private and should not be shared. Periodically change Admin/Owner passwords (Admin > Gym > Settings). For technical questions, contact tech@mygym.com. For staff or operations-related questions, contact...

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Posted by on Nov 2, 2018 in Equipment, Support & Programming | 0 comments

Important Space Flight Update

Dear Franchisees: Reopening Space Flight has been a more complicated endeavor than we originally anticipated.  We thank you for continuing to keep Space Flight closed while we work on the best path going forward.  Here is the latest information: We contracted a leading expert in the safety industry to assess our Space Flight and related operational systems. We’ve been working with him and his company very closely the last 4 weeks. At this point, we do believe we will be able to reopen Space Flight. (Closing it completely had been a possibility.)  Our safety expert is assisting us in complying with “recreational park safety guidelines” so that we can reopen Space Flight. Latest Information: We will be recalling the hardware currently installed on Space Flight. Everything except the cable will need to be replaced with hardware that is “rated” and designated for human use (similar to climbing equipment).  This includes the Space Flight trolley/handle.  The new hardware and trolley/handle will be provided by MGE at no cost to franchisees. ...

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Posted by on Oct 31, 2018 in General | 0 comments

Grand Openings from Coast to Coast

We are extremely pleased to announce the Grand Openings of locations on both US coasts. In the West, Poway, CA opened for business on October 12th under the ownership of first time gym owners, Reece Cao and Isabel Liu. The duo has compiled a strong team consisting of a few My Gym veterans and aspiring newbies. Classes are underway, and the community is loving it. In the East, Pembroke Pines, FL opened on October 26th under the ownership of second gym owners, Randi and Cory Adler. The couple also owns the very successful location in Plantation. Pembroke Pines recently wrapped up their open house events and are providing their families with their first week of classes. Please send warm wishes and congratulations to poway@mygym.com and pembrokepines@mygym.com when time...

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