Posted by on Aug 23, 2021 in Products | 0 comments

Special Discount – This week only

As kiddos start going back to school, parents have learning and reading as their top priorities. What better way to bring My Gym into their homes and minds than with our popular book, A Magical My Gym Day! This colorful, professionally-illustrated board book is sure to be a hit with your members. Read it during class, sell it at retail* and My Gym will continue to be top of mind. The activities in this book include the Hi-Hi and Good-Bye songs, horsey ride, bubble storm, and more. This week only, we are offering a 15% discount on this popular product. Normally $17.75 for a pack of 5, the set is discounted to $15.15 until Sunday! *Your cost per book is $3.03, and the recommended retail price is $6.99, though you may choose to price it differently depending on your market. We expect this to be the first of many My Gym kids book titles and KNOW your students will love it. You can find this product in the “POM Products” category...

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Posted by on Aug 23, 2021 in Strategic Partners & Sponsors | 0 comments

The My Gym Book Corner Partnership is BACK!

We know how much you’ve all loved the My Gym Book Corner, and we’re very pleased to announce that a new shipment of books will be heading your way starting next week. Here is the current list of publishers and books that we will feature over the next six months: Hachette Books Penguin & Moose Brave the NightDozers Don’t DozeTaste Your WordsOne Earth Candlewick Books Maisy Gets a PetMaisy Goes to a ShowHappy Birthday MaisyMaisy at the Farm Please click here for some fun Maisy-themed activity sheets to download and distribute in your gyms. PLEASE NOTE: There will be new headers for the Book Corner Display Units shipped separately to your gyms. Once you have replaced your unit with the new header, please snap a picture and send your photos to...

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Posted by on Aug 19, 2021 in Support & Programming | 0 comments

Equipment Pull Sheet for Weekly Curriculum

MGE’s Programming Division has added a new feature to the Weekly Curriculum in our Curriculum Center, beginning August 23rd (Week 34). You will notice that there is now an Equipment Pull Sheet (or “EPS”) that lists out any/all items needed to run classes for that corresponding week.  Though we are making every effort to ensure this new EPS is detailed and complete, there may be occasions wherein your gym needs to make an addition or substitution.  To that end, we’ve made the list downloadable and editable, so you may augment it according to your gym’s needs.  We hope you find that the Equipment Pull Sheet convenient and helpful! 😊 If you have any questions, please send them...

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Posted by on Aug 19, 2021 in Support & Programming | 0 comments

Diversity Discussion Recap

We want to take a moment to thank everyone who attended our Facebook LIVE with Stuart last week. It was such a thoughtful and impactful discussion with over 100 comments from the My Gym Community and more than 150 views from teams across the country! We feel fortunate to have so many join this important conversation, both on the LIVE event and through the many subsequent communications. We’re focusing on diversity and inclusion and why they are important and beneficial for all of us. If you missed the LIVE event on Diversity and why it is good for business, we encourage you to check it out! Diversity and inclusion make for an even bigger and better business. You can find it in MGM > Resources > Training Tools > Webinars or pinned to the top of the FB MGE Community page. As a reminder, the Diversity, Equity, Inclusion, and Justice Board has worked hard to make it easy for you to implement small changes that can have a big...

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Posted by on Aug 18, 2021 in Products | 0 comments

Win free shirts from Shop My Gym

Shop My Gym is creating a limited edition companion shirt for adults and kids, and who better to help us out than the ultimate My Gymers– aka YOU! We’re running a fun contest on the Facebook MGE Community Board to see who can come up with the best definition of a true My Gymer. The winning description will be printed on the front of our newest promotional shirt. The Details: The gym with the best definition will win a free shirt for each staff member (up to 5 shirts).When: Wednesday, August 18th to Thursday, August 26thWhere: Comment on THIS UPDATE in the MGE Community Facebook Board.What: Help us define a true My Gymer.Please limit description to 15 words, give or take a few.Definition must apply to children, parents, and My Gym teachers.The winner will be selected by your My Gym Merchandise Team. Your members are sure to love these shirts, so they’ll be a great way to earn some extra revenue. You and your staff can wear them outside...

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Posted by on Aug 10, 2021 in Technology | 0 comments

MGM Minor Release Scheduled – Saturday, August 21 at 8 PM ET

The release will require a server reboot that may cause MGM and the website to go offline for 5-10 minutes at approximately 8:00 PM ET. This is a small release that contains mostly copy changes with some functionality additions. ❗️ACTION: Look out for the Action icon. An action may be required by the gym after the release. Enhancements and updates scheduled in this release (subject to change): 🔷 Updated Future Schedule and Class Time Change Display The class schedule has been updated to show more information about classes changing times or beginning on a future date. 🔷 Updated Class Management Controls Customers will now be able to mark absences from the enrollment details section. Customers will also see a Schedule Classes link on the Upcoming Visits tab directing them to the proper place for booking unlimited classes and Practice & Plays.   🔷 Updated Default Cancellation Reasons The default cancellation reasons for enrollments and trials have been updated as follows: We love My Gym – Just taking a breakDoing different activityFinancial reasonsGoing...

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Posted by on Aug 5, 2021 in Equipment | 0 comments

Additional Mat Vendor

We are very excited to announce our partnership with an additional mat vendor. We continue to have great relationships with Artistic Coverings and Spieth America but have made it a priority to add an additional option in the east to help offset shipping fees in that region. We are pleased to introduce you to Tiffin. Tiffin has worked with some My Gyms in the past and is committed to creating custom My Gym mats to closely resemble what is currently in gyms. Important things to note: Like the mats from Spieth, these mats will not be exact replicas of Artistic Coverings’ mats, nor will their covers fit your existing foam. The colors will be from our new scheme, but they may not be an exact match to what you currently have.  You can order your My Gym mats quickly and easily on the Tiffin website by clicking here. Orders will go directly through Tiffin, and shipping quotes will be provided before sales are finalized. PDFs with ordering directives for both Tiffin and...

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Posted by on Aug 4, 2021 in Strategic Partners & Sponsors | 0 comments

Partnership Reminder: Netflix- Ridley Jones

Our partnership with Netflix is off to a great start! Thank you to those who have sent photos of the materials hanging in your gyms. If you have not yet received your Ridley Jones poster and window cling, please email the Strategic Partnership Division so we can track them down. Additionally, if your materials have been damaged or lost, please let us know right away so we can send you a replacement immediately. Thanks to everyone for participating in this exciting partnership. Please send photos of the poster and window cling hung in your gym/s to strategicpartners@mygym.com as soon as...

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Posted by on Aug 3, 2021 in General | 0 comments

Save the Date

On Monday, August 9th at 12pm PST, Stuart K. Robinson will be holding a Facebook Live session on the MGE Community Page on behalf of MGE and the Diversity, Equity, Inclusion, and Justice Board. Stuart, who is a nationally known motivational speaker, author, musician, and actor, works closely with the ATA Racial Equality Task Force. He holds educational and proactive seminars providing insights, perspectives, and solutions for agencies seeking strategies to achieve greater racial understanding and equity. This is an excellent educational opportunity for you and your team to consider why diversity matters and how and why it is important for your My Gym business. Please save the date and join us as we all learn and grow together for the betterment of all. Who: Franchiees and their staffWhat: A LIVE event about diversityWhen: Monday, August 9th at 12pm PSTWhere: Facebook MGE Community pageWhy: To become a stronger, more profitable, and unified company If you have any questions, please contact either support at support@mygym.com or the Diversity, Equity, Inclusion,...

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Posted by on Jul 23, 2021 in Marketing | 0 comments

Summer Olympics – Bonus Social Content

Today is the start of the Summer Olympics! “Athletes Start Here” images have been provided for you in the Seasonal folder within the Marketing Library to leverage the excitement and bring awareness to your services.   Suggested promo for new members: “Use promo code “GOLD” to save $20.21 off your first month of classes! Expires August 8, 2021 (Insert bitly link to class schedule)” As a reminder, the International Olympics Committee has VERY strict rules and very actively protects their trademarks, so businesses that are not paying sponsors of the Olympics are not allowed to use the marks or any of their property without the risk of serious repercussions. If you wish to read more about the Olympics Copyrights, you may do so here. If you have any questions, please reach out to...

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Posted by on Jul 21, 2021 in Marketing | 0 comments

Advertising with YELP

Hello… It appears that YELP is back to their tricks of implying that MGE or My Gym has approved or partnered with them in some capacity. This is not the case.  Our strong advisement continues to be not to run any sort of advertising with YELP. Simply claim your free page, keep it updated, and reply to all reviews.  It you receive an email similar to the one below, please either hit the UNSUBSCRIBE button at the bottom of the email or delete the email. We intentionally have no sort of arrangement or representative with YELP, although they repeatedly lie and state that we do.  Sorry for the trouble. Send any questions to marketing@mygym.com. Thank...

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Posted by on Jul 19, 2021 in General | 0 comments

Our Dedication to Inclusivity: New EMS Template Available

Just as the world continues to evolve and grow, My Gym does as well. We are pleased to announce the addition of an inclusive email template readily available for you to send to your clients. The email serves as a valuable reminder that My Gym has always been, and continues to be, a welcoming environment for everyone. MGE would like to extend our heartfelt thanks and gratitude to Jen Anderson-Vue, owner of My Gym Happy Valley, OR, whose idea it was to write this message of inclusion and send it to her members. The response was very positive, and Jen was kind enough to share some of the feedback from parents with us:Thank you for sending such a positive email and enforcing a safe and inclusive place for people to bring their kids. We have loved our time at My Gym and appreciate all the hard work the coaches put it. Their care and passion for their jobs and the kiddos who attend class shines and we feel very...

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Posted by on Jul 19, 2021 in Products | 0 comments

SAVE on Registration Packs – Two Weeks Only!

Gym enrollment is increasing across the country, and we know attendance will only continue to grow as families return from vacations and turn to indoor activities again. Since more new members will be arriving at your gym, it’s time to stock up on your Registration Packs. As a reminder, it is a mandate to give a Registration Pack to each new member who signs up at your gym. We’d love to help you out and get you stocked up as more kids enroll. That’s why, FOR TWO WEEKS ONLY, we are offering a 10% savings on ALL Registration Packs! That means the Basic Registration Pack is only $9.00, and the Premium Registration Pack is $11.07! ACT QUICKLY: This offer is available only from Monday, July 19 to Monday, August 2! Stock up...

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Posted by on Jul 15, 2021 in Marketing | 0 comments

Updating Your Facebook Cover

Because of Facebook issues that are out of our control, many Facebook Cover videos on business pages are displaying only a static image, video freeze frames, or a gray empty box.  If your Facebook Cover video is not playing correctly, please upload one of the two alternative branded images to use as your Facebook Cover.  If you have any questions, please reach out to marketing@mygym.com. ATTACHMENT REFERENCED:  My Gym Marketing Library > Photos, Videos, and Logos > Social Media Profile...

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Posted by on Jul 15, 2021 in Products | 0 comments

Back in Stock! My Gym Cotton Twill “Dad Caps” are here. Get them before they’re gone again.

The summer heat is HERE, and our “My Gym Adjustable Cotton Twill Cap “Dad Cap” is back in stock! Protect yourself from the sun in style while promoting that brand we all love so much. These popular hats are a stylish accessory for your staff, and members will love wearing them too.  With new enrollments increasing daily, these hats can be used as an amazing premium giveaway for incentives and promotions. A FEW FUN IDEAS FOR YOUR NEW HATS: Referrals This hat makes a wonderful referral incentive for classes, camps, and PNOs! Any member who refers a friend who signs up gets a hat absolutely free while supplies last. (“While supplies last” creates a sense of urgency to grab a hat before they run out.) Enrollment Incentive Create a sense of urgency for your camps and PNOs by offering the first 5 members who sign up a super cool My Gym hat for free.  Grow Your Social Media Following Increase your social media following by setting up a raffle...

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Posted by on Jul 7, 2021 in Technology | 0 comments

Changes to Online Camp and Event Booking

Per our recent client interface refresh updates, the online camp/event booking process will be changing—for the better! Don’t worry; there’s no new complicated feature to learn. The main difference is that the scheduling and booking steps have been flipped. Old way: Mom selects 20 Summer Camp credits to purchase for her two children.Mom pays for camp credits.Mom scrolls through a long list of available dates and schedules her children in the desired camps. New way: Mom clicks the desired dates from a simplified list (no scrolling!).Mom pays the total due and her children are automatically scheduled. Things to know: Any multi-day or sibling discounting setups in the camp template will remain in place.Customers will still be able to cancel bookings and reuse the credit(s) for another date within the same camp template.If the structure of your camp requires a camp card purchase (aka the old way), you can activate the Offer online purchases of session packages only option in the template. Camp cards may also be sold in MGM....

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Posted by on Jun 29, 2021 in Marketing, Support & Programming | 0 comments

Facebook Ads: Tips and Takeaways

Hello…  Most gyms running Facebook ads report 10-15 leads a week at a $5-$15 CPR (cost per result).  This continues to be the baseline. We have a few tips and takeaways regarding your Facebook ads.  This may vary market by market, but we wanted to put this in front of you all so you can analyze and adjust if you feel necessary.  Holidays may need to be avoided. Analysis:We noticed the CPR from leads brought in over Memorial Day Weekend was through the roof!  We heard of CPRs as high as $60 per lead!Sort your results to view the last 60 days and note your CPR over that period.Re-sort the dates to look at May 28 – 31 (Memorial Day weekend).  Note your CPR again.If the Memorial Day Weekend CPR is high, say 50% or more above normal, you might want to adjust in the future. Tip/Takeaway #1: You might want to pause your ad for similar holiday weekends, such as 4th of July (this weekend) and Labor Day weekend (9/3...

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Posted by on Jun 28, 2021 in Strategic Partners & Sponsors | 0 comments

New Partnership – Ridley Jones

We are very excited to announce our partnership with Netflix to promote their upcoming new series, Ridley Jones. The show will launch on July 13th. Posters and window clings have shipped to gyms in the U.S. When you receive these, please hang them immediately. More in-gym materials and programming integration will be headed your way in September, so be sure to read the sponsorship updates to come. Six-year-old Ridley Jones lives with her mom and grandma at the Museum of Natural History (which is just about the coolest place on earth for kids of all ages). Every night when the lights go out and the doors lock shut, all the exhibits — the stampeding elephants, the giant squid, the Egyptian tombs — come to life, and six-year-old Ridley is in charge! Your members are sure to love this fun-filled adventure! Please send photos of your posters and window clings hung in your gym/s to strategicpartners@mygym.com as soon as...

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Posted by on Jun 24, 2021 in Support & Programming | 0 comments

Current Advisements

Reopen your ball pits.Follow mask restrictions.  If they are not required, you should not be requiring them either.  Follow Level 4 curriculum as soon as possible.  Level 4 is the “normal” My Gym curriculum.Increase your class, party, and camp capacities to normal levels.  Owners may adapt if they feel necessary.  Direct any questions to the MGE Support...

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Posted by on Jun 23, 2021 in Marketing | 0 comments

TikTok Marketing Directives

The viral videos, fun dances, and trendy challenges have made TikTok one of the most popular social apps, and it continues to grow in popularity every day. Although TikTok originally attracted teens/young 20s, since the pandemic, almost 40% of users are now above the age of 30. And because of that, many small business owners and entrepreneurs have also joined the app to organically introduce their businesses to a large audience.  If you would like to create your own local gym TikTok account, see below for tips on how to get started.  What is TikTok?  A social media app that allows users to create and share short, entertaining videos Setting Up Your Account  Once you’ve created your account, change your personal account to a Pro account. Settings > Manage Account > Switch to Pro Account > Select “Business” What to Post? TikTok is all about fun and visually-appealing content — Entertainment in the palm of your hand. The app isn’t a place for serious promotional and sales-y content. It’s...

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Posted by on Jun 23, 2021 in Strategic Partners & Sponsors | 0 comments

Terraboost Partnership – Hand Sanitizer Update

Now that your gyms are reopening, we are excited to relaunch our Terraboost partnership! With new and returning members flocking to your doors for their greatly-anticipated My Gym fill, it’s imperative that we demonstrate our every effort to keep our members and guests healthy and safe. This partnership helps us do that with ease and convenience! Each participating gym will be auto-shipped 4 bottles of hand sanitizer every 3 months absolutely free! Please email strategicpartners@mygym.com if you do not receive your order. If your order needs to be adjusted, please reach out to our Terraboost Representative, Lauren Pelzman, at lpelzman@terraboost.biz. Please see the Vendors/Partners section under Resources on MGM for more information on how to set up and operate your...

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Posted by on Jun 22, 2021 in Technology | 0 comments

MGM Release – Saturday, July 3 at 8 PM ET

Please find a detailed guide to the upcoming client interface refresh here.  ⚠️ The release will require a server reboot that may cause MGM and the website to go offline for 5-10 increments between 8:00 PM-9:00 PM ET. Please follow MGE’s posts in the Facebook MGE Community for changes or updates. After the release is complete, we recommend clearing your cache before resuming work in MGM. Contact the Help Desk if you experience any issues. +++ In this update, we have redesigned the client interface, added more controls for various functions, and much more. Without further ado, please read below for the complete list of updates. Enhancements and updates scheduled in this release (subject to change): 🔷 New Website Client Interface Click here for a preview of the changes we have made to the customer experience on the website. *This is an internal demo only. Please do not share this video with your clients. General Account Updates: Refreshed account page designed to function the same way on mobile and desktop devicesShortened...

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Posted by on Jun 21, 2021 in Support & Programming | 0 comments

Program Size Parameters

As many gyms are starting to see restrictions loosen in their areas, the same is true of our ability to start increasing the number of children in all programs. We understand that, for some, it may not happen as fast as turning on a light switch, but we’re optimistic about the future and are looking forward to getting all of our My Gym programs back to operating at normal capacity. If restrictions have loosened or have been entirely lifted in your area and you haven’t increased your class and program capacities to normal parameters yet, you can increase them now. Below is a list of the program size parameters to work toward as we continue down this road of recovery. – Parent Participation Programs:  20 maximum – All Independent Programs:  16 maximum – Preschool Prep & STEAM:  6:1 Ratio (Check local regulations) – Camps (Check local regulations) 20 or fewer:  2 teachers20-30:  3-4 teachers30-40:  4-5 teachers You can also check the “Program Outlines at a Glance” document in the...

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Posted by on Jun 18, 2021 in General, Marketing | 0 comments

Introducing Our Annual Calendar

In cooperation with our Diversity Equity Inclusion Justice Board, we have finalized and are releasing a comprehensive Diversity Calendar. It includes numerous national and cultural holidays and will be accompanied by suggestions of marketing materials, curriculum recommendations, Kid Power Minutes, and other supplemental tools to raise awareness of diversity and inclusion in your gym. It is a work in progress and will be updated regularly, as we better clarify each holiday and include important dates for all groups we represent. You can access the Calendar in the Marketing Library > Diversity and Inclusion...

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Posted by on Jun 18, 2021 in Products | 0 comments

Shop My Gym – One Week Left!

Next week is the last week to take advantage of Shop My Gym’s Promotional Items Discount!! Today we’re featuring the Surprise Toys Goody Bag. These promotional items are VERY popular with our members. They’re a great way to earn revenue and market your gym with lots of My Gym-branded content. Imagine EVERY member and birthday guest going home with eight branded My Gym items to play with. Talk about huge brand impressions! Every Premium Party Pack includes a bubble tube, stickers, an activity pad with crayons, PLUS 5 to 6 other amazing items, which may include: SlinkySticky HandSpin TopDisc ShooterJumping FrogWhistleBall MazeStampPuzzle BraceletNotepadStickersTattoosFoam...

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